Strong visuals help to promote credibility. Experts can and should lean heavily on good photography, because so much of what they do tends to be intangible. Douglas Kruger is a professional speaker and bestselling business author. He has been inducted into the 'Speakers Hall of Fame' in honour of excellence as a conference speaker. See him in action, or book him to speak on leadership or innovation, at www.douglaskruger.com.

Becoming a contrarian, and thinking against the grain, can help to position as you as an expert. However, there are minefields to be avoided. Such as this one: Don't ever back down. Douglas Kruger is the author of several bestselling business books from Penguin, including two on expert-positioning: Own Your Industry, and What Makes Them Great? He specialises in issues around leadership, culture, innovation and disruption. See him in action, or book him as the keynote speaker for your next conference, at www.douglaskruger.com.

Expert-positioning creates a satisfying lifestyle. But it also represents a lonely path. Here's one small thing that makes a big difference. Douglas Kruger is a professional keynote speaker and business author. See him in action, or book him as the motivational speaker for your next conference, at www.douglaskruger.com.

To position yourself as an expert, your public details must be bang-up-to-date. Every couple of years, we should perform this audit on our social media presence, to ensure we are showing the world our strongest representation. Douglas Kruger is a member of Mensa, the High-IQ Society, and the Professional Speakers Association of Southern Africa. He is a Hall of Fame Speaker, and the author of several bestselling business books published by Penguin. Need motivation for your leaders? Insights on disruption and strategic rule-breaking? Book Douglas as the keynote speaker for your next event: www.douglaskruger.com.

What if you audaciously aimed for the big one? Could your talent form the premise for a TV show? Or if not, a segment on an existing show? Television remains one of she primary channels for positioning yourself as an expert. Douglas Kruger is a professional speaker, business author, and inductee into the 'Speakers Hall of Fame.' He is a CSP and a member of Mensa. See him in action, or book him as the speaker for your next business or leadership conference, via www.douglaskruger.com.

Situating your message on a timeline helps to elevate its perceived importance. Like this... Douglas Kruger is a multiple award-winning speaker and business author. Watch his live conference presentations, or book him as the speaker for your next seminar, at www.douglaskruger.com.

You're a top professional and an expert at what you do. Trouble is, you're bored. Now what? Here is one solution. Douglas Kruger is a professional speaker and bestselling author with Penguin Random House SA. He is a Certified Speaking Professional, who has been inducted into the Speakers Hall of Fame. His areas of expertise include leadership, culture and innovation. Book him as the keynote speaker for your next conference via www.douglaskruger.com.

Struggle is not a curse. It is a precondition for the aspiring expert. No great icon has a 'story of ease.' Instead, all have 'stories of struggle.' Douglas Kruger is a professional keynote speaker and the author of seven business books, published by Penguin Random House SA. He is the author of the bestselling 'Own Your Industry - How to Position Yourself as an Expert.' To sign up for his motivational newsletter, or to book him as the keynote speaker for your next strategy session, visit www.douglaskruger.com.

In every industry, there is the cardboard cut-out version, and there is the grown-up version. The difference tends to be one of maturity. Here, professional speaker and business author Douglas Kruger explores the link between cheap horror movies and bad speakers. Douglas is the author of seven business books with Penguin Random House SA. He is a 'Hall of Fame' speaker and Certified Speaking Professional, in addition to having won the SA Championships for Public Speaking through Toastmasters a record 5 times. See him in action, or book him as the motivational speaker for your next conference or event, via www.douglaskruger.com.

In the previous video, Douglas shared a technique for creating credibility as an aspiring author. Now, let's explore how you can make each instance of your writing truly come alive. The better your writing, the greater your chances of publication. Douglas Kruger is a professional speaker and the author of seven business books, published by Penguin, including bestselling titles like 'Own Your Industry,' and 'Is Your Thinking Keeping You Poor?' See him live, or book him as the keynote speaker for your next conference, at www.douglaskruger.com.

Writing a book helps to position you as an expert and thought-leader within your industry. But do you have the credibility? Here is a simple three-step plan to create credibility. Douglas Kruger is the author of seven business books published by Penguin Random House SA, including 'Own Your Industry,' and 'Poverty Proof.' He speaks on issues around leadership, culture and innovation. See Douglas presenting, or book him as the keynote speaker for your next event, at www.douglaskruger.com.

Branding is an art. And the strongest brands are able to make every other option nearly unthinkable. Here's how one airline does it. Douglas Kruger is a professional speaker and the author of seven business books, published by Penguin Random House SA. He is a 'Hall of Fame' speaker, who helps leadership groups with issues of culture and innovation. See Douglas in action, or book him as the motivational speaker for your next event, at www.douglaskruger.com.

How can you be 'charming' when speaking to a camera? How can you handle large auditoriums and audiences bathed in blinding light? The answer is: using the same technique. Professional speaker and 5 x SA Public Speaking Champion Douglas Kruger shows you how. Douglas is a 'Hall of Fame' speaker and CSP, who has written several business books for Penguin. See him live, or book him as the motivational speaker for your next leadership conference, at www.douglaskruger.com.

Public speaking and presenting can cause anxiety. We're often told to 'picture the audience naked.' Let's be pragmatic and ask a simple question: 'Is that a good idea?' Douglas Kruger is a full-time professional speaker, a 5x winner of the SA Championships for Public Speaking through Toastmasters, a Hall of Fame Speaker, and a Certified Speaking Professional. He is also the author of several books on business, leadership, wealth and innovation. See him live, or book him as the keynote speaker for your next conference, at www.douglaskruger.com.

Here's a tough one. Should an aspiring industry icon develop a 'look'? The answer is actually yes, but it comes with a cautionary note. Douglas Kruger is a 'Hall of Fame' professional speaker, and the bestselling author of several business books published by Penguin. In honour of excellence in his craft, he has been awarded the Certified Speaking Professional designation by the National Speakers Association in the US. See him in action, subscribe to his newsletter, or book him as the leadership keynote speaker for your next conference, at www.douglaskruger.com.

Time for a surprise audit! Does your website, which is one of your primary sales and expert-positioning tools, pass these three tests? Douglas Kruger is a multiple award-winning speaker and business author. Meet him at www.douglaskruger.com. Book him as the motivational speaker for your next conference.

Are you able to produce, without being told to, without guidance, and until you reach a reward that is by no means guaranteed? That may be required of you, if the goal is to position yourself as a top level expert. Douglas Kruger is a 'Hall of Fame' speaker and business author. Learn about his topics and presentations, or book him as the motivational speaker for your next conference, at www.douglaskruger.com.

It's not for everyone. It takes courage, commitment, and a certain ability to 'think against the grain.' But becoming a contrarian is one path to positioning yourself as an outstanding thought-leader. Here, Douglas Kruger explores one way to approach this dynamic. Douglas Kruger is a professional keynote speaker and business author with Penguin Random House SA. See him live, or sign up for his motivational newsletter, From Amateur to Expert, at www.douglaskruger.com. Douglas is available to present as the motivational speaker at your next leadership or sales conference.

When we get busy, we tend to go into 'cope' mode. Then something surprising happens: A block of time opens up, and find ourselves with room to manoeuvre. If you plan for it in advance, a block of time could be used for an important project, which might have a big impact on your career. Douglas Kruger is a professional speaker and business author. His latest book, published by Penguin Random House SA, is titled 'Poverty Proof - 50 Ways to Train your Brain for Wealth.' See him live, or book him as the motivational speaker for your next conference, at www.douglaskruger.com.

Meeting with a client is not just an opportunity to sell. It's an opportunity to listen and hear, and if you do it correctly, it will help you to change the emphasis in your marketing materials. Clients often tell you which notes to hit, provided you're paying attention. Douglas Kruger is a professional speaker, business author with Penguin, and a 5x winner of his national championships for Public Speaking through Toastmasters International. See his presentations, sign up for his newsletter, or book him as the keynote speaker for your next conference, at www.douglaskruger.com.